Seen

Seen: Unlocking the Value of Your Posts

Introduction:Seen is not just another social media app; it's a revolutionary platform designed to empower content creators by unlocking the true value of their posts. As the Lead Product Designer for Seen, my mission was to create an engaging space where users can seamlessly monetize their content, transforming social interactions into tangible rewards.

User-Centric Design:

Persona Development:

In understanding the diverse needs of content creators, personas like Sarah, the aspiring artist seeking recognition, and James, the seasoned creator aiming for financial rewards, were crafted. This approach ensured that Seen catered to a broad spectrum of users, each with unique aspirations and expectations.

User Journey Mapping:

Mapping the user journey was a strategic exercise to identify touchpoints and interactions within Seen. From a creator posting content to their audience engaging and contributing, the user journey was designed to be seamless and rewarding, ensuring a positive experience for both creators and users.

Visual Language:

The visual language of Seen was carefully crafted to resonate with creators. Bold, vibrant colors and expressive design elements were chosen to create a dynamic and visually stimulating environment that encourages creativity and self-expression.


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Monetization Model:

Innovative Reward System:

Seen introduced an innovative reward system where content visibility directly translated into financial rewards for creators. The more a post is seen, the greater the rewards. This unique model democratizes the monetization process, making it accessible to creators of all levels.

Simplicity in Monetization:

The monetization process on Seen was designed to be straightforward and user-friendly. Creators can effortlessly earn rewards by focusing on what they love – creating content. The simplicity of the system encourages more users to participate and benefit from their creative efforts.

Engaging User Interface:

Dynamic Interface Design:

The interface of Seen is dynamic and engaging, encouraging users to explore and actively participate. From interactive features to personalized recommendations, every aspect of the design is geared towards enhancing the overall user experience and fostering a sense of connection.

Gamification Elements:

To make the platform more interactive, gamification elements were integrated. Challenges, badges, and other gamified features not only add an element of fun but also encourage users to stay engaged and contribute to the vibrant Seen community.

Community Building:

Reward-Based Community:

Seen goes beyond traditional social media by building a reward-based community. Positive interactions are not just measured in likes but are directly tied to tangible rewards. This unique approach fosters a sense of shared success and mutual support among creators and their audience.

Creator-Audience Collaboration:

Seen facilitates collaboration between creators and their audience. Users actively contribute to the success of their favorite creators, creating a symbiotic relationship where everyone plays a role in building a supportive and thriving community.

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Interactive Features:

The visual showcase of Seen highlights interactive features that set it apart. From immersive post layouts to dynamic engagement metrics, every visual element is designed to captivate users and make their experience on Seen visually appealing and memorable.

Recognition and Visibility:

Seen emphasizes the recognition and increased visibility of creators. Visual showcases demonstrate how the design elevates content, ensuring that creators not only earn rewards but also gain the visibility they deserve.

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This case study is a testament to my ability to lead and drive transformative design processes. Seen is not just an app; it's a platform that redefines social media dynamics. As a seasoned designer, I am poised to bring my expertise and passion to your team, contributing to the creation of the next groundbreaking social media app. Let's shape the future of digital interactions together.